This isn't the first time a Lane Bryant ad was rejected by TV - and sadly, I don't think it's the last. (Watch the 30 second ad below)
Popular Plus-Size retailer Lane Bryant has been making waves recently with their advertising - waves that I doubt would be even a tiny ripple if the models weren't plus size. The 30 second video (below) stars plus size models - including Sports Illustrated cover girl Ashley Graham - in lingerie, sports bras, or breast feeding. They're laughing, posing, and doing the same type of activities one would see in a Victoria Secret ad, a Levi's ad, or even a Nike ad.
The "This Body" campaign asks "What's Your Body Made For?" and I feel like my answer is "to fight this type of BULLSHIT!"
Do you think this ad is too risque? Comment below.
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August 2022
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